In 2019, Total Wine began a strategic focus on growing their online business. 2020 ushered in a sudden shift in consumer demand for e-commerce fulfillment generating significant growth in order volume and order size.
They place a strong emphasis on customer satisfaction and knew they needed to quickly change how they filled online orders to continue delivering exceptional service to their customers. Total Wine knew they needed an ergonomic solution to help improve their Team Members’ picking efficiencies. An important aspect of the newly designed picking cart was to not interfere with the in-store shopping experience, and the ability to navigate the narrow store aisles and displays.
Cannon Equipment began by ensuring they had a clear and comprehensive understanding of the situation. They interviewed Team Members involved in the fulfillment process and completed quantitative analyses to ensure the solution would drive meaningful gains.
The result was a custom picking cart that exceeded Total Wine’s initial goals. The solution featured three shelves that were optimized for multi-order picking and improved cart storage capacity by over 30%.
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